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Did You See My Details on a Directory Listing?

Then I invite you to bear the following in mind: 

Listings on directories are never 100% reliable, because the construction of the directory sites is – inevitably – limiting.  Each directory allows an advertiser to put a different [and always limited] amount of information into a listing.  Most advertisers don’t keep a solid administrative record of where they advertise, which results in them signing up on directories when an invitation to do so lands in their inboxes and then forgetting about their listings.  Thus their listing will be visible on the directory, but the information in the listing could be years out of date. Some directories state when the advertiser was last active or logged in, which is a good measure of seeing whether the advertiser looks after her listing on that site. The statistical information that tends to be out of date most often is the advertiser’s age, body size stats, telephone number, email address, and location.

Pictures aren’t everything. They’re merely a part of the iceberg.  Not even its tip.  Its tip is always the advertiser’s official website. The pictures are the vehicle that connects you to the advertiser’s listing, but if you call the advertiser without visiting her official site and reading the info on it, you could also be hooking on to a picture that’s years out of date owing to what I wrote in the first paragraph. It makes common sense that you visit the advertiser’s official site to see whether she’s in business and if she is, you’ll see her hopefully current pictures there too as a bonus.

For as long as I live I’ll have to accept the following dilemma: if I advertise on these directories, men who see my ad will inevitably portray me in their minds as a commodity, another one of the women out there who sell what they do, not as a person who doesn’t sell what others do and is far from a commodity.  There’s no directory that even comes close to suiting the needs of advertisers of my caliber.  But if I don’t advertise on the directories, then I can have the most interesting and informative website in the world, but nobody will see it, so it won’t matter. C’est la vie….. and another reason why you should always visit an advertiser’s official site.  Not all advertisers are commodities, albeit they’re rare, and it always pays for you to be informed – and make informed choices.

 


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